Start ups

Do you have a good idea? Need help with funding, strategy, product, regulation and sales. iGaming Ideas can help.


Helping you get from idea to business plan. Evaluate and define your product. Refine your pitch. Goto market.


Introduce you to the right people. Get your idea and business out there. Strategic sales positioning. Utilise our network.


Perfect your pitch. We have direct and indirect funding sources for seed and series A startups.

Sports Betting and Racing Consulting

Helping new and established operators, vendors and investors.

New? We will explain how sports betting can impact your business. Build your strategy. Help you select your vendor and partner.

Existing? Helping you innovate and find new ideas to grow and solve your company problems. Help you evaluate the technology, product and services to change your business.


Help you build and evolve your betting and racing strategy. Find the right partners and products for both retail and online. 

Product Innovation

Find and evaluate new sports betting and igaming platforms and products. Make sure that new products add value to your business.

Market Access

Gaining access to new and lucrative markets. Finding the right partners to enter the USA and beyond.


David Sargeant

A leader in the sports betting and iGaming sectors. Advisor to some of the biggest gaming brands in the world, including market leaders such as Unibet, Betstars, Hard Rock International, and Française des Jeux. Driver of award winning startups to commercial success.

More than 16 years in the sports betting and iGaming sectors. Experienced with taking new ideas to market both directly with operators, and indirectly with startups and suppliers. Hand-holding of innovative businesses from idea conception, through fundraise, to revenue, and exit.

Experiences of product strategy, and product innovation, blended with vast commercial expertise and a technical background gives a truly unique perspective on iGaming and Sports Betting innovation.

Find me on Twitter and LinkedIn